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How can I effectively market and sell low-priced products to maximize profit margins and increase customer acquisition?

The **Pareto principle** states that 20% of your products generate 80% of your revenue, focusing on high-volume sales of low-priced products can increase profitability.

**Loss leader pricing**, where a product is sold at a loss to attract customers, can increase sales of other products and create customer loyalty.

**Scarcity marketing**, where limited-time offers or limited stock create a sense of urgency, can increase conversions by 25%.

The **Foot-in-the-Door technique**, where an initial small commitment is used to gain a larger commitment, can increase sales by 22%.

**Social proof**, such as customer reviews and ratings, can increase conversions by 10-15%.

**Bundling**, where multiple products are sold together at a discounted price, can increase average order value by 10-20%.

**The Endowment Effect**, where customers overvalue things they already own, can increase customer loyalty and retention.

**Price anchoring**, where a higher-priced product is used as a reference point to make a lower-priced product seem more affordable, can increase sales by 15%.

**The Decoy Effect**, where a less desirable option is used to make a similar product seem more attractive, can increase sales by 20%.

**Upselling**, where a lower-priced product is offered alongside a higher-priced version, can increase average order value by 15-20%.

**The Power of Free**, where a free product or service is offered to attract customers, can increase conversions by 20-30%.

**The Zeigarnik Effect**, where incomplete tasks create cognitive dissonance, can increase customer engagement and loyalty.

**Scarcity and Exclusivity**, where limited-time offers or exclusive deals create a sense of FOMO, can increase conversions by 25%.

**The **Von Restorff Effect**, where unusual or distinctive products stand out in a crowded market, can increase brand recall and recognition.

**The **Pratfall Effect**, where a small mistake or imperfection makes a brand more relatable and human, can increase customer loyalty and trust.

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