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Can using animated GIFs instead of static images increase engagement and conversion rates on e-commerce product pages?

91% of people prefer interactive and visual content over static, text-based media, making GIFs a valuable tool for marketers.

GIFs can be used to demonstrate complex product features and showcase product functionality in an interactive way.

GIFs can be used in various marketing channels, including email, social media, and videos, and can be leveraged to promote products, demonstrate features, and create an interactive experience for customers.

High-quality visuals and optimized file size are crucial for creating effective GIFs for marketing purposes.

GIF compressors can be used to optimize the file size of GIFs without sacrificing clarity or animation smoothness.

GIPHY is a popular platform for hosting and sharing GIFs, with a search algorithm that relies on relevant tags.

Using relevant tags can increase the visibility and discoverability of GIFs on GIPHY.

GIFs can be created using a variety of methods, including uploading a GIF file directly to a platform, creating a post or tweet within a social app, or using a GIF compressor to create a GIF from images or videos.

GIFs can simplify complex products and features, making them more accessible and understandable for potential customers.

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